Employing “Unemployed” Data: Creating a World of Co-Existence and Co-Creation
Original article is hosted here. We are now witnessing an explosion of data as computing devices are embedded in our everyday objects. Data from our purchasing decisions, health conditions and performance of equipment in factories are examples contributing to this explosion, however these data have not yet been fully employed. When data is processed, organized and […]
The Renewable Energy Transition – is Green Hydrogen a Viable Solution for ASEAN countries?
by Ryuji Maruyama, Corporate Representative – Asia, Toshiba Corporation & Managing Director, Toshiba Asia Pacific Pte. Ltd More recently, with the climate changes and active promotion of environmental awareness, I have witnessed a heightened sense of urgency to harness the benefits of renewable energy. I grew up in Japan and since 1960s, the country has […]
Toshiba Names Ryuji Maruyama as New Corporate Representative – Asia & Managing Director
Singapore – Toshiba Asia Pacific Pte. Ltd. today announced the appointment of Mr Ryuji Maruyama as the new Managing Director of Toshiba Asia Pacific Pte. Ltd, who also assumes the role of Corporate Representative – Asia of Toshiba Corporation. Mr Maruyama is responsible for expanding Toshiba’s presence in Southeast Asia, India & Oceania, and oversees […]
Toshiba Launches Brand-Building Global Advertising Campaign
Tokyo—Toshiba Corporation (TOKYO: 6502) is launching a worldwide corporate advertising campaign to promote its rebranding under a new global identity. Inspired by the “Essence of Toshiba,” the July 2018 restatement of its purpose and values, and driven by the slogan “For a new day,” the video-based campaign will be rolled out in TV commercials, internet […]
Toshiba’s New Global Brand Identity to Promote Growth and Development
–Introduces “Essence of Toshiba,” a statement of values and guiding principles– TOKYO– Toshiba Corporation (TOKYO: 6502) has today unveiled a new global brand identity the “Essence of Toshiba,” a restatement of its abiding purpose and values. The Essence of Toshiba replaces Toshiba’s previous Group Management Vision, Brand Statement and Brand Tagline. The Essence of Toshiba […]
Clean Water at a Lower Cost: Promoting Innovation in Wastewater Treatment
Water, water everywhere—but not enough of it, and most of it going to waste. It covers about 70% of the planet’s surface, but only about 1% is usable to us as fresh water. That scant volume is the resource we rely on every time we have a drink, take a shower, use a toilet or cook fresh food. It […]
The Renaissance of Direct Current Power Transmission: Why Now and What Makes It Special?
Your flashlight runs on electricity, and so does a lamp plugged into a power outlet—but did you know that they rely on different types of electric current? Direct current and alternating current, to be specific. Electric currents are classified as one or the other according to the way the current flows, its size (amplitude) and […]
As Data Volumes Explode, Toshiba and Helium Help the Cloud Float to New Capacity Highs
Storing digisnaps of places visited and meals eaten, archiving documents, sharing conference materials with colleagues; these days it’s becoming second nature to store all sorts of data in the cloud, where it’s safe until needed—or until it’s forgotten. All this is driving a dramatic expansion in all kinds of data, and it all has to […]
Powering Bangladesh’s Future
Bangladesh’s government targets annual growth of 7% or more for coming years, but achieving that will require a major increase in power generating capacity. The demand for electricity is expected to rise from 9,000MW to 35,000 MW by 2030. Meeting that demand growth requires action—action that must not only consider capacity but fuel. Most of […]
“Shaping” a Better Society with Clay Animation
What better way to strengthen a brand or sell a new product than a TV commercial? Even now in the age of the Internet, TV commercials are considered a surefire way to get your message to a wide range of demographics. For this reason, what you might consider just a thirty-second ad has had hundreds, […]
